Number of subscribers to WoW falls

Yesterday the company Activision Blizzard told investors its performance for the 1 st quarter of 2011. Among other information, the president of Blizzard Entertainment Mike Morhaym (Mike Morhaime) announced that at the end of March 2011 the number of subscribers MMORPG World of Warcraft has dropped from 12 to 11.4 million. Recall that this figure is lower than achieved in 2008, the year after the additions Wrath of the Lich King (11.5 million).
At the same time argues that subscriber base does not decrease linearly, but depends on the consumption and transmission of content: Cataclysm players were faster than any that went out earlier addition, and therefore their number is declining faster than it was before, according to Blizzard.

11.4 million subscribers is still a good indicator, much superior to other games. In addition, to reduce the base of active subscribers, possibly influenced Launch popular MMORPG Rift, which was published in late March of this year, because some of the players could leave (albeit temporarily) WoW for a new project.

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